In recent decades the administration of large heritage collections has taken place in digital catalogues. Significant parts of these collections have also been digitalised. This means that our cultural heritage has never been so accessible as it is today and so resilient to the passage of time. At the same time, the digitalisation offers many interesting possibilities and opportunities to better utilise these forms of cultural expression and historical documentation as well as use them for new societal and/or commercial purposes.
Although public institutions have been using digital media for a decade or so to make their collections accessible, there is still so much more to be gained. The services tend to lag behind what the general public are used to from market players in the media industry. Moreover, heritage is still very much the domain of a niche public, while unprecedented opportunities exist to connect the huge range of digital heritage. Next to that, it can be linked to the information need and personal interest of the user. To achieve this, more collaboration between public institutions and market players is needed.